Side hustle · a growth OS
One operating loop for D2C growth — read the data, plan the calendar, generate the mailers, and let it run. Brand-agnostic and grounded in industry benchmarks; it defaults to anchit-tandon.com as the subject and works for any brand you plug in. No proprietary data required.
Segments, cohorts and benchmarks from the subject's industry.
A segment- and cadence-aware send plan.
On-brand mailer variants pre-generated per send.
Human-in-the-loop; every variant quality-scored.
KPIs close the loop and feed the next cycle.